How to create a spellbinding personal brand
First impressions are powerful and are formed in all sorts of social and work settings. You may have heard the old saying, “don’t judge a book by its cover,” yet we do just that – all the time.
It’s no surprise that complete strangers engage in a process of mutual evaluation, or that you form impressions quite quickly. Likewise, you communicate a great deal of information about yourself – often unwittingly – that others use to size you up.
Check out this visual guide on how you can create a spellbinding personal brand to send just the right message.
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